Access Intelligence



Annual Report

Access Intelligence is a high growth tech innovator, with strategic platforms that deliver audience intelligence, reputation management, and marketing and communications insight for blue chip enterprises around the world. The annual report gives a comprehensive overview of the company’s performance to the year end 30 November 2022, including strategic and financial highlights.

About Access Intelligence

Access Intelligence is an AIM-listed tech innovator, delivering high quality SaaS products that address the fundamental business needs of clients in the marketing and communications industries. Our technology is used by 6,000 organisations every day, from global blue-chip enterprises and world-leading marketing agencies to public sector organisations and not-for-profits.

We combine AI technologies with human expertise to analyse data and create insights to understand what has impact on an organisation and their key audiences – from customers to stakeholders, politicians to influencers and the media. In the age of ‘information overload’ where influence moves in real-time across multiple platforms, we provide organisations with a single, real time view of reputation. This includes where risks or opportunities are emerging, when and how to engage, with the tools to evaluate how effective activity is against commercial objectives.

Our portfolio includes Isentia, the media intelligence and award-winning insights company headquartered in Sydney, Australia, operating in Australia, New Zealand and parts of South-East Asia. Isentia is engaged in the provision of media intelligence services to both public and private sector PR and communications clients through media monitoring, insights and analysis.

Pulsar is the most advanced audience insights and social listening platform. Pulsar combines conversational and behavioural data from the world’s leading digital sources with vertical AI and smart human minds. It provides brands with actionable insights that powers marketing creativity and effectiveness.

Vuelio is the platform that helps organisations make their story matter. Its market leading communications technology combines media, political and social media insight with monitoring and analysis tools for PR, public affairs, stakeholder engagement and influencer marketing.

The Access Intelligence portfolio also includes ResponseSource, a network used by thousands of journalists and influencers to secure the insight, information and connections they need from PR and communications professionals. ResponseSource reduces friction in the flow of information between trusted experts.

Together, the Access Intelligence Group provides technology and insights that strengthen reputation management and improve marketing engagement through transforming relationships between business, media, government and the public.


Industry Leading Clients

How and why the very best communicators manage their communications with Vuelio.

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Joanna Arnold – Chief Executive Officer

Joanna joined Access Intelligence as COO in 2011 and became CEO in 2014, leading the company to becoming the third largest software provider to the UK PR and Communications industry. Today, the business is known for its commitment to using technology to transform the way in which journalists, politicians and online influencers access trusted, expert insight.

Her vision is a world of open and effective communication that tackles head on issues from fake news to information overload. Today, Access Intelligence has over 6,000 customers.

Before Access Intelligence, Joanna’s career included a combination of investment roles and ten years M&A experience in the software sector. Alongside her role at Access Intelligence, she is a non-executive director at Trailight Ltd, a compliance SaaS platform, solving regulatory challenges for Financial Services companies. Joanna graduated from Edinburgh University in 2004.

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