About Access Intelligence
Reputation is the overall estimation of an organisation by its stakeholders, defining people’s perceptions with a direct impact on valuation, competitiveness and growth. In a complex, ceaselessly changing world of ‘information overload’, organisations need a live 360-degree view of reputation to understand who is important, what they are influenced by, and when and how to engage.
To do this, they need the right tools.
We provide next generation marketing insight that improves strategy, reputation management and engagement. Through innovation and the application of technology, our vision is to create an intelligence marketplace that removes inefficiency and improves the effectiveness of information flows between all stakeholders.
The evolving Access Intelligence portfolio includes Isentia, the market-leading media monitoring, intelligence and insights solution provider; Pulsar, the audience intelligence and social listening platform; Vuelio, which provides monitoring, insight, engagement and evaluation tools for politics, editorial and social media in one place; and ResponseSource, the network that connects journalists and influencers to the PR and communications industry.
Our business model benefits clients by providing frequent real-time upgrades and cloud-based access, enabling seamless remote working with a single view of reputation. As a provider, this model delivers sustainable recurring revenue that drives growth.
Access Intelligence is an AIM-listed SaaS provider and our technology is used by 6,000 organisations every day, from global blue-chip enterprises and communications agencies to public sector organisations and not-for-profits.
In 2017, Access Intelligence completed a year of restructuring, becoming a streamlined operation with flagship product Vuelio. Since then, our portfolio has continued to advance, with the addition of ResponseSource in 2018, Pulsar in 2019 and Isentia in 2021.
Thousands of journalists and influencers use the ResponseSource network to secure the insight, information and connections they need from a selected range of trusted and reliable contacts. For creators, it’s a proven resource for producing high quality, expert content. For PR and comms professionals, it’s an established way to secure the attention of the most important media and influencers for their organisation.
Pulsar, the audience intelligence and social listening platform, helps organisations understand their audiences and create messages that matter to them, by combining conversational and behavioural data from the world’s leading digital sources, with vertical AI and smart human minds. It underpins marketing strategies, directly informing ad spend and content marketing plans, which can then be adapted for any territory around the world.
Isentia is a media intelligence and award-winning insights company headquartered in Sydney, Australia, operating in Australia, New Zealand and parts of South-East Asia. Isentia is engaged in the provision of media intelligence services to both public and private sector PR and communications clients through media monitoring, social media monitoring, and media analysis.
In the world of marketing and communications, Access Intelligence is a first-mover, committed to constantly investing in new services, products and people so that our clients stay ahead of change.
ISO/IEC 27001 certification
The Access Intelligence Group – including its brands Isentia, Pulsar, Vuelio and ResponseSource – is ISO/IEC 27001 certified. This is an international standard for Information Security Management that demonstrates an ongoing commitment to apply the most rigorous risk management model to protect information and data belonging to both our clients and the Group.
The standard forms the basis for effective management of confidential information and the application of information security controls. It recognises an ongoing commitment to
review systems and suppliers, identify risks, assess implications and put controls in place for data security. This includes auditing all systems, information assets, operational processes, legal and regulatory requirements, and an ongoing training programme to strengthen the organisation’s expertise in risk management and data security.
ISO 27001 recognises the Group’s exceptional standards in data management and security. This benefits all clients who can rely on the Company’s ability to store and process sensitive data in a secure way underpinned by robust systems, increased business resilience, and exceptional management processes.
Read more about our security and compliance activities in the Trust Centre.