About Access Intelligence
Access Intelligence is a leader in the provision of corporate communications and reputation management software. Our flagship Vuelio offering is a fully integrated communications management platform that uniquely combines solutions for public relations, public affairs, stakeholder relations and influencer marketing.
As such, the Vuelio platform helps organisations protect and enhance their brands, influence relevant political agendas, and communicate across the full-range of interested parties by providing them with the information and tools they require to identify, understand and engage with all relevant stakeholders.
Based in London, the company has over 1,600 customers, ranging from blue-chip large enterprises and communications agencies to public sector bodies and not-for-profit organisations. The Vuelio platform is sold on an annual subscription basis, with the subscription value determined by the number of modules and users, a SaaS model that both generates a very high level (99%) of recurring revenue and supports the ability to scale revenues through customer up-selling and cross-selling.
Access Intelligence exited a year of restructuring in Q1 2017, having transformed from a portfolio business with interests in compliance and risk management into a streamlined operation focused on the Vuelio platform, a reputation management offering whose customer base we increased significantly through integrating a previous major acquisition. Subsequent 2017 activity focused on product development, both to meet existing needs within this enhanced customer base and, more proactively, to establish Vuelio’s unique proposition.
This new reputation management proposition was instrumental in growing the annual contract value base through upsells into the existing customer base and increasing the number and value of new customer wins, while maintaining industry-leading rates of customer retention.
Building for sustainable growth
Continued development will be crucial to consolidating and building on the successes of 2017. There will be an initial focus on improving mobile applications and functionality for social media management, alongside providing more robust and flexible systems for measuring both communications activity and its consequences.
This roadmap responds to the established needs of an industry that increasingly works in real-time and on-the-move, while being asked to evidence ROI and link communications to broader business objectives. At the same time, we are laying the foundations for our longer-term vision, in which AI-supported systems make both Vuelio and our clients more efficient. As machine learning helps automate communications processes across the full spectrum of users, Vuelio will become the weapon of choice for more, and more efficient, communications.